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Advertising: Databases, Journals, and Articles

This guide will help you locate information for your research in Advertising.

Google Scholar

Use Google Scholar to retrieve scholarly articles. Off-campus users should set their Scholar preferences to show they’re affiliated with Texas Tech.


These are some of the databases available through the Texas Tech Unviersity Library for research in Advertising.

Journals and Articles

The TTU Libraries hold a number of print journals, which can also be found through the Library Catalog.  In addition to print, patrons can access several E-Journals online.

Text a Librarian

Ask for help via text message.
Send text to (806) 686-3470