Search through the many dissertations and theses written at Texas Tech University. Most have been digitized and can be found at the links below. A physical copy of every non-digital TTU thesis and dissertation is held at the SWC/SCL and are usually found using the search box on the Library's Catalog.
Research that includes topics in Creative Media Industries is interdisciplinary - interweaving with all disciplines, depending on the direction of the research.
Most books regarding Creative Media Industries, mainly visual, social, etc., in general, can be found in call number ranges HM846+, HM1011+, HM1166+, PN1990-1992.92 on Stacks Floor 3 (M-PS 2999).
Sports related can be found in call number range GV742.4+ in Stacks Floor 2.
The e-book collections listed here are interdisciplinary. To search these resources, try different combinations of search terms or keywords.
Example, "interaction improvement in social media" as a "keyword" search.